Privacy Policy – Activity tours ehf
1. Introduction
This Privacy Policy explains how Activity tours ehf ID: 621025-0740 (“we”, “us”, or “our”) collects, uses, and protects your personal information when you use our website and services.
We are committed to handling your personal data responsibly and in accordance with the General Data Protection Regulation (GDPR).
2. What Information We Collect
We may collect the following types of personal data:
Information you provide directly
- Full name
- Email address
- Phone number
- Booking details (dates, number of participants, tour type)
- Accommodation details (for pick-up services)
- Payment-related information (processed securely via third-party providers)
Automatically collected data
- IP address
- Browser type and device information
- Website usage data (via cookies and analytics tools)
3. How We Use Your Information
We use your personal data to:
- Process and manage bookings
- Communicate with you regarding your reservation
- Provide customer support
- Arrange pick-up services
- Improve our website and services
- Send important updates or service-related notifications
We only process your data when there is a legal basis, such as:
- Contractual necessity (to deliver your booking)
- Legal obligations
- Legitimate business interests
- Consent (for marketing, if applicable)
4. Payment Information
We do not store your full payment details.
All payments are processed securely through trusted third-party providers (Rapyd)
5. Sharing Your Information
We only share your data when necessary, including with:
- Payment processors
- Booking platforms or software providers
- Transportation partners (for pick-up services)
- Legal authorities if required by law
All third parties are required to handle your data securely and in compliance with GDPR.
6. Data Retention
We retain personal data only as long as necessary:
- Booking data: retained for accounting and legal obligations
- Communication data: retained for customer service purposes
- Marketing data: retained until you withdraw consent
7. Your Rights (GDPR)
Under GDPR, you have the right to:
- Access your personal data
- Correct inaccurate information
- Request deletion of your data
- Restrict or object to processing
- Request data portability
- Withdraw consent at any time
To exercise these rights, contact us at: info@activitytour.is
8. Cookies
We use cookies to improve your experience on our website.
Cookies may be used for:
- Website functionality
- Analytics (e.g. Google Analytics)
- Performance tracking
You can control or disable cookies through your browser settings.
9. Data Security
We implement appropriate technical and organizational measures to protect your personal data against:
- Unauthorized access
- Loss or misuse
- Alteration or disclosure
10. International Data Transfers
If your data is transferred outside the EEA, we ensure appropriate safeguards are in place in accordance with GDPR.
11. Third-Party Links
Our website may contain links to third-party websites.
We are not responsible for their privacy practices.
12. Updates to This Policy
We may update this Privacy Policy from time to time.
The latest version will always be available on our website.
13. Contact Information
If you have any questions about this Privacy Policy or your data, please contact:
Activity Tours ehf
Email: info@activitytour.is
Address: Kvíabala 1 – 520 Drangsnes